In the past I have talked about the importance of customizing your resume for each position that you are applying for. I wanted to go into more depth about why that is required. More and more companies are utilizing programs that will upload your resume into a database. Doing this allows them to search for specific criteria in order to find the qualified individuals for the position.
Think about this like a internet search. For example you are in the market for a new computer, but you want one that has a 1TB hard drive and 8 GB RAM. If you type that criteria into a search on the store website you would only see results for those specifications.
This is keyword searching and it is extremely important that you use this technique in your resume. Whether they are small companies or large corporations, this technology has changed the way employers search for new employees. It is the same technology that is used when you upload your resume into Monster, Workopolis or other job search boards. Companies will go into the site to complete a resume search based on the keywords that are most important to the position. Here are a couple of tips for using keywords when posting your resume on job boards and submitting them to the company directly.
Because you never know who will be looking and what they are looking for, it is important to make sure that your resume encompasses all skills. List all software that you have experience working with, even if it is a proprietary system. I can’t tell you how many times we have been searching for people with specific skills only to find out weeks later that several of our candidates have used the program. They just did not have it on their resume.
Print off the job description and highlight all the keywords that you think would be important. If you have the skills to match the keywords make sure that they are in your resume. Don’t lie or fabricate information as you will likely get caught.
Job searching can be a long and tedious task. You need to make the time to ensure that what you are doing is helpful for the search. This is one area that can be time consuming, but typically has a good return on investment. Making sure that you have the right keywords in your resume should result in better quality and more interviews. You increase the odds in your favour.